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June 3, 2026
Drip content is a strategy used in content delivery where content is released to members or subscribers in scheduled intervals rather than all at once. This method helps keep the audience engaged over a longer period and can be particularly useful in educational courses, training modules, or any scenario where gradual content release is preferred.
To implement drip content for your memberships, follow these steps:
Begin by accessing the Products section within your account through the Courses dropdown menu. From there, select an existing course or create a new one by clicking the “+ Create Product” button.
Next, create a main category for your content. Within this main category, create subcategories representing the intervals at which you wish to release your content (e.g., Week 1, Week 2, Week 3).
Distribute your content (e.g., videos, articles) across the created subcategories based on the schedule you intend to follow.
For each category, activate the drip content feature by using the visibility switcher within the course overview.
Alternatively, click the category name to access its details and define its visibility here.
Select whether you want to keep the content unavailable for a set number of days or have a set date for release.
If “Drip Days” was selected, specify the number of days after which the content should become available to the members, then click Save.
Note: This value should be greater than or equal to 1, and should be less than or equal to 731.
If “Drip Specific Date” was selected, click the calendar icon and pick a Date, then click Save.
Dripping your Course content helps to maintain interest, regulate the pace of completion, and avoid overwhelming your clients. Use this awesome tool to maximize results for you and your clients with this enhanced learning experience, keeping them motivated and accountable!
Let’s say you have a membership program that spans 3 weeks, with different content planned for each week. You would:
Before going live, it’s crucial to test the drip content setup by signing up for the membership using a test email and verifying that the Week 1 content is immediately accessible. Additionally, ensure that the Week 2 and Week 3 content is scheduled to be released according to the specified intervals.
Q: Can I change the drip content schedule after members have joined?
Q: Is there a limit to how many subcategories I can create for drip content?