Smarter eCommerce Product Management at Scale📦
June 10, 2026
The Options tab in the form builder gives you the tools to tailor how your form behaves and interacts with users. From configuring submission responses to tracking events and optimizing user experience, this section ensures your form aligns with your goals.
To access the Options tab, click on the control icon at the top-right corner of the form builder interface.
This setting determines what action occurs when a visitor completes and submits the form.
Toggle on this option to configure the Background, Font color, Font family, size, and weight of the message sent to customers after they fill out this form.
Track form submissions and gather analytics by entering your Facebook Pixel ID in the provided box. If you plan on using the form in a funnel, you can skip this step as the pixel code will already be installed on the funnel page for tracking purposes.
If you’ve entered a Facebook Pixel ID, you can configure specific events for tracking and analytics.
Set the event that will fire whenever a visitor views the page containing your embedded form.
Choose the event that will fire when a visitor submits the form, helping you monitor conversions or leads effectively
The Form Settings section provides advanced tools to enhance the functionality and user experience of your forms.
The Options tab is essential for customizing your forms to fit your unique needs. By configuring submission actions, integrating tracking tools, and optimizing user experience, you can create seamless and effective interactions with your audience.